Banks aren’t all bad

24 05 2012

This is an excellent campaign from KBC Bank in Belgium. Not only does it show the bank in a good light it also helps to do real good and create a sense of community. A huge step up from the typical “if you ‘like’ our Facebook page we will put you in a draw for some tickets” approach to engaging with customers. Well done to TBWA Brussels and KBC.

Advertisements

Actions

Information

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s




%d bloggers like this: